I don’t own a cat. I don’t particularly care to. But if I did, I’d probably buy them Purina. I’ve been hearing these endorsers I trust talk about how Purina is really the healthy and tasty choice for cats. Who ever thought that much about what they feed their cat? Wait, don’t answer that.
But if these guys like it, I guess that’s ok for me. They are really good spots. The hosts talk about how their cats absolutely thrive on the stuff, or how they’ve gone from big lazy beasts to healthy, active felines. But they almost all start by sharing some personal story about their cat, and because I listen to everything these guys talk about, I’m hooked in and interested in their story.
And they took sixty seconds out of their day to tell me about it. I might try some Purina myself.
Handel does a great job with the LegalZoom.com spot. First, he’s a lawyer, so he knows what he’s talking about when it comes to the law, even though he only offers “marginal legal advice” on his syndicated Saturday show (though from my limited legal knowledge, most of his advice sounds dead-on to me). Handel doesn’t really focus on any specific product of LegalZoom’s. Rather, he explains the concept-I’m paraphrasing: Sometimes you need a lawyer. They get paid a lot of money and they probably deserve it. But there are a lot of times, like when you need to create your will, incorporate your busines, get a trademark, even a divorce where you just need the FORMs. That’s LegalZoom.com. Founded by top attorneys, LegalZoom lets you create legal documents that you need in minutes at a fraction of the price of what an attorney would charge. This is quality stuff. It’s 100% guaranteed. And right now, type “X” in the referral code box at purchase for 10% off your order. For high quality legal documents without the cost of an attorney, go to LegalZoom.com.
It’s a compelling message. The law is in our own hands and we can do it reliably and affordably because this site was created by attorneys, and it’s made affordable, after all, through the automation of technology. Through 30s and 60s, Handel does a great job at conveying this.
My galvanized steel piping that feed my sprinklers exploded this past weekend. If you’re a homeowner, that = worst nightmare. We had an emergency plumber come out to fix the leak, and he recommends that we move over to copper repiping. Now in most circumstances involving any type of repair…auto, house, root canals…I have no idea who to turn to and who to trust.
Well, driving to work this morning, I hear my old friend Bill Handel on KFI 640 in Los Angeles tell me that he KNOWS contracting work, and he knows the right way to get your house REPIPED. It will save me money over time. I will not be scalded in the shower when someone flushes the toilet. I will have all the pressure I need.
It’s this repiping company called MasterServ. Now I know who to turn to, because Bill tells me they’re kosher.
It’s a good offer. And it’s a great spot.